Your trusted partner in car insurance since 2005
SwedishShield Insurance was founded in 2005 with a clear mission: to provide transparent, reliable, and affordable car insurance solutions for Swedish drivers. What began as a small operation in Stockholm has grown into one of Sweden's most trusted insurance providers, serving thousands of satisfied customers nationwide.
Our journey started when our founder, Erik Lindholm, recognized a gap in the market for car insurance that truly put customers first. After 15 years working for traditional insurance companies, he decided to create a different kind of insurance experience – one built on transparency, fair pricing, and exceptional service.
Today, with our headquarters in Stockholm and regional offices across Sweden, we continue to uphold these founding principles while embracing innovation to meet the changing needs of Swedish drivers.
At SwedishShield, our mission is to provide peace of mind through reliable protection, exceptional service, and fair pricing. We believe insurance should be simple to understand, easy to use, and always there when you need it.
We aim to:
We keep our promises and are transparent in all our dealings.
We price fairly and handle claims equitably and without bias.
We go above and beyond to assist our customers in need.
We continuously improve our products and services.
Founder & CEO
With over 30 years of insurance industry experience, Erik founded SwedishShield with a vision to transform car insurance in Sweden. His leadership has guided our growth from a small startup to a respected national insurer.
Chief Operations Officer
Anna oversees all operational aspects of SwedishShield, ensuring our systems, processes, and people work together seamlessly to deliver exceptional customer experiences.
Chief Underwriting Officer
Johan leads our underwriting team, developing our pricing models and risk assessment strategies. His innovative approach helps us offer competitive rates while maintaining financial stability.
Head of Claims
Maria's team handles all aspects of the claims process, from initial reporting to final resolution. Her customer-first philosophy ensures that claims are handled fairly, efficiently, and with empathy.
Ranked #1 in customer satisfaction among Swedish car insurers for three consecutive years (2020-2022) by the Swedish Quality Index.
Received the 2022 Nordic Insurance Innovation Award for our mobile claims app that streamlines the claims process for customers.
We've grown to protect over 50,000 Swedish drivers, with more than 70% of new customers coming from referrals.
Carbon-neutral operations since 2018, with initiatives to promote eco-friendly driving and vehicle choices.
SwedishShield processed my claim in just 48 hours after my accident. Their representative was compassionate and guided me through every step. I couldn't ask for better service during such a stressful time.
After comparing multiple insurance providers, SwedishShield offered the most comprehensive coverage at the best price. Their transparent approach to explaining my policy was refreshing. No hidden fees or surprises.
When my car was damaged in a hailstorm, I expected a lengthy claims process. Instead, SwedishShield arranged for repairs immediately and provided a rental car the same day. Their Premium package is absolutely worth it.
At SwedishShield, we believe in giving back to the communities we serve. Our community initiatives focus on road safety, environmental sustainability, and supporting local causes throughout Sweden.
Our "Drive Safe" program provides free defensive driving courses for young drivers, helping reduce accident rates among new license holders.
Through our "Green Roads" initiative, we plant a tree for every new policy and organize highway cleanup events with our volunteer employees.
Each year, we allocate 1% of our profits to support local emergency services and traffic safety improvements across Swedish communities.
We collaborate with trusted organizations to enhance our services and provide additional value to our customers:
We're always looking for talented individuals who share our values and commitment to excellence. Working at SwedishShield means joining a collaborative, innovative team dedicated to transforming the insurance industry.
Current openings include positions in:
Join the thousands of satisfied drivers who trust us with their car insurance needs
Contact Us Today